A pink house?

Do you think of little girls when you think about the color pink?

That’s what most Americans associate with pink. But in the distant past, pink was associated with red, red with blood, and blood with courage, and courage with manhood. So pink used to be considered a great color for boys.

But what does it mean among an unreached tribal people in Brazil?

Just 50 yards away from the house missionaries just moved into, Ohoni’s house glows pink in the bright sun.

Ohoni also frequently wears pink flip-flops.

“So in my mind, there seems to be a trend,” one of the missionaries wrote. “The man likes pink.”

But at this stage in her ministry among an unreached people group of Brazil, assumptions are a very bad thing.

Since she and her family just moved into the village, she and her husband are working to learn the culture and language. They need to notice things like the pink house (although it would be hard to miss), and try to determine “why.”

Perhaps Ohoni’s wife chose the color. Maybe wives get to choose house colors. Or the people may connect the color pink with prosperity, and Ohoni wants to appear prosperous.

There are a number of possibilities, and each new piece of culture they decipher helps them move closer to the day they and their co-workers can clearly present God’s Word to these unreached people.

Thank you! The roles you play in our ministry help missionaries plant churches among unreached people groups around the world.